Len focuses on helping small and new businesses succeed through developing appropriate marketing and sales strategies. Len enjoys mentoring, relishes in getting both arms and feet wet in addressing technology, marketing and sales issues. He understands the drivers impacting business results for today and tomorrow including time-to-market, time-to-revenue, marketing, sales channels and social media.
Social Networking in the Enterprise: What’s the ROI?
This article just appeared on the CMSWire site. It describes the compelling forces that are making companies look at social media: work force retention and knowledge retention.
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