Many small businesses start without a computer and then add one later. When asked “why a computer?” the usual answer has something to do with a way of helping the business.
So you have bought a computer, now what? What are small business computers good for?
Think of the tasks you need to do to keep your small business making money.
- Advertising and promoting your products and services.
- Communicating with customers.
- Retaining customer information.
- Researching, prospecting and creating new opportunities.
- Managing the books.
Every new computer sold comes with the ability to access the Internet and e-mail services through a telephone hookup. If it is a PC the Internet browser that comes with Windows is Microsoft Internet Explorer. For more adventurous users and Linux PCs, Firefox is a free download once you are connected to the Internet. For Mac users there is Safari.
Windows XP, MacOS and even Linux desktop systems come with lots of little tools and accessories, some highly useful, others colossal time wasters.
Some packages include a bundled printer with cable. The printer can be an inkjet or a laser. It can be colour or black and white. The printer can be an "all-in-one" tool that includes the ability to scan and copy, print and fax single or multiple page documents.
So with little knowledge or forewarning you suddenly find that you have to make a whole bunch of decisions about how to get value from these boxes that you have carried home or had shipped to you. It can be pretty intimidating, pretty confusing, and wasteful of your precious time when you have to put everything together, hookup your telephone, configure your computer system and then once it all works, figure out what you intend to do with the damn thing.
So that's what this blog is going to address: what is essential to help your small business get a return on your computer investment.
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